HICC Pet x SG Pet Festival 2025

Managed by Woof Agency
Managed by Woof Agency

Reference ID: #JB00854

Posted on May 30th, 2025

Handy for Humans, Perfect for Pets.

With headquarters in Bellevue, Washington, USA, we specialize in innovative wellness and grooming solutions using clean and safe ingredients.

HICC Pet® stands for Health Innovations for Cleaner, Comfier Pets. Our wellness and grooming categories for Cats and Dogs are recommended by veterinarians and have received the Pet Business Industry Recognition Awards.

IMPORTANT, PLEASE READ!!!

  1. Campaign brief here
HICC Pet x SG Pet Festival 2025
Brief

We are on the lookout for 20 KOLs onsite at HICC Pet booth to promote their products and brand!

Please note that you will be required to head down to SG Pet Festival 2025 as part of the campaign requirement.

Event: SG Pet Festival (HICC Booth)

Date: 1-3 Aug 2025

Time: 10AM – 8PM

Venue: Marina Bay Sands Singapore Centre (HICC Pet Booth)

(Notes: Simply pick one day between 1-3 August to take some footages at the booth, no need to stay from 10 AM to 8 PM)

Creator Type:

  • 14 x dog
  • 5 x cat
  • 1 x small animals (rabbit/guinea pig)

The ideal creator:

  • Comfortable doing voice-over, or showing their face in the video.
  • Has basic experience with video-editing tools such as Capcut to create videos.
  • Able to record videos in high resolution, and/or owns equipment that can do that.

Deliverables:

  • 1x IG Story (at event)
  • 1x IG Reel (post event)
  • 1x 5-star review on Google Maps (HICC Pet Singapore)/ Shopee

Please refer to the content type we are looking for:

  • SG Cat Carnival here
  • SG Dog Festival here
  • Educational content here

Reimbursement:

  • Free HICC Pet Product Bundle (products will be assigned by client)
  • $80 cash

PLEASE NOTE!!! (Important)

KOLs will be split into 3 groups, each with a different content focus (e.g. on-site promo,product review,educational). Post live dates and talking points will vary based on your assignment. Group placement and product allocation will be notified via confirmation email

Important notes

  • MUST include Human Voiceover + Subtitles for the Reel
  • There will be 1-2 rounds of review.
  • Require perpetual global usage rights for all content.
  • Creating quality content requires dedication. We seek responsible creators who can commit to this campaign.
  • Please only sign up if you can devote the necessary time and effort. This opportunity is not for hobbyists or casual participants.
Creator Preferences

Creator Types

Cat
Dog
Human
Small Animal

Locations

Singapore

Platforms

Instagram

Min Followers Count

1,000

Lifestages

All

Total Creators

20

Earn SGD 80

Key Products to Promote
HICC Pet Products

HICC Pet Products

Hi! We're HICC Pet.

We're just a bunch of pet lovers who strive to bring a clean and healthy life to you and your fur baby ensuring the ultimate happiness and relief for all.

Tasks

You are required to choose a total 2 task/s. All influencers are expected to uphold the required tasks. Final submissions are subjected to the client’s approval.

1 x Google/Shopee Review

Image / Screenshot

1 x

Image / Screenshot

1x IG Reel + Story

IG Reel (1080 x 1920px)

1 x

IG Reel (1080 x 1920px)

Shopee Receipt

Image / Screenshot

1 x

Image / Screenshot

Terms & Conditions
  • I understand that I might be banned from future campaigns if I were to work directly with the brand within 6 months from the campaign end period.
  • I acknowledge and agree that I participate in the campaign at my own risk and I am solely responsible for any medical issues that may arise as a result.
  • Pawjourr, at any time, and at our sole discretion, can modify the brief and deliverables, with or without notice to the influencers. Any such modification will be effective immediately. Your continued participation in the campaign means you agree to the change unless you specify your withdrawal.
  • By applying to this campaign, I agree to share my personal data with the brand for marketing purposes.
  • In the event that I withdraw from this campaign, I will have to return the product. If I am unable to do so, I will pay back the full value of it.
  • In the event that I do not complete the campaign WITHOUT a valid reason, I understand that I will get blacklisted for future campaigns.
  • I will assume full responsibility for any legal issues that may arise from my use of music in my videos, including any claims of copyright infringement or other intellectual property violations.
  • I will keep the post on my social media platform for a minimum of 6 months after the campaign has ended.
  • I confirm that my Instagram account is a business/creator account and I will be able to provide insights for my posts.