Reference ID: #JB00815
Posted on April 8th, 2025
Income Insurance Limited (Income Insurance) is one of the leading composite insurers in Singapore, offering life, health and general insurance. Established in Singapore to plug a social need for insurance in 1970, Income Insurance continues to put people first by serving the protection, savings and investment needs of individuals, families and businesses today. Its lifestyle-centric and data-driven approach to insurance and financial planning puts the company at the forefront of innovative solutions that empowers the people it serves with better financial well-being.
More than just your best friend, your furry companion is also your family. Welcoming you with kisses and cuddles after a tough day and sharing in your happiness and challenges, you can do your part to pawtect them with Happy Tails Pet Insurance (Happy Tails). Tailored with both dogs and cats owners’ needs in mind, Happy Tails has the purrfect plan to suit your preferred coverage and budget. As vet expenses due to surgery can quickly add up and dip into your savings, Happy Tails supports you with the comfort that you are financially protected, allowing you to focus on taking care of your pet. You are their everything. Pawtect your furry companion today.
Please read:
- Contract Verification: Creators represented by another talent agency are requested to confirm that their contracts permit participation in our campaigns. This is essential to prevent conflicts of interest and ensure all parties' integrity.
- Prioritization of Independent Creators: While we value each of our collaborators, priority will be given to creators not affiliated with any agency for future campaign considerations. This policy is intended to streamline our processes and enhance direct collaborations.
We are looking for 2 pet influencers to share about Happy Tails Pet Insurance and educate their audience on the importance of pet insurance.
Please note that you will be required to head down to Income Eco Run 2025 as part of the campaign requirement.
- Event: Income Eco Run 2025 (Pet category- 1km Walk)
- Date: 8 June 2025
- Time: 8:30am
- Venue: Marina Barrage
*Complimentary entry ticket will be provided
The ideal creator:
- Based in Singapore
- Min.1,000 followers on Instagram
Deliverables (Live Dates):
- IG Story = 8 June
- IG Reel = 1 week after 8 June
For video:
- We encourage using a real person's voiceover along with subtitles for the Video.
- Video needs to be 30s-60s
- Make sure the copy is within the safe zone
- Please refer to the slides here on the DO and DON'T when working on the content for videos.
Sample Video:
- https://www.instagram.com/reel/DGffWpfpIZB/?igsh=ejZhM2dmOHA0bXBy
- https://www.instagram.com/reel/C60FqlNSXSH/?igsh=MWk5NGV3bnF4Z3V5cg%3D%3D
Important Information:
- Please click on “View Details” under each task to access the creative direction and talking points before creating your video or story.
Application starts from: April 7th, 2025
Task submission deadline: July 31st, 2025
Important notes
- There will be minimum 2 rounds of review. All content needs to be approved before it goes live.
- Perpetual global usage rights for all content.
- Please apply with the RIGHT social media account e.g. if you are posting on your pet account, please do not apply with your human account.
- Creating quality content requires dedication. We seek responsible creators who can commit to this campaign.
- Please only sign up if you can devote the necessary time and effort. This opportunity is not for hobbyists or casual participants.
Creator Preferences
Creator Types
Locations
Singapore
Platforms
Min Followers Count
1,000
Lifestages
Total Creators
2
Earn SGD 120
You are required to choose a total 3 task/s. All influencers are expected to uphold the required tasks. Final submissions are subjected to the client’s approval.
1 x IG Story (Event Day)
1 x
IG Story (1080 x 1920px)
Receipt for Income Eco Run 2025
1 x
Image / Screenshot
IG Reel (Post Event)
1 x
IG Reel (1080 x 1920px)
- I understand that I might be banned from future campaigns if I were to work directly with the brand within 6 months from the campaign end period.
- I acknowledge and agree that I participate in the campaign at my own risk and I am solely responsible for any medical issues that may arise as a result.
- I confirm that my Instagram account is a business/creator account and I will be able to provide insights for my posts.
- Pawjourr, at any time, and at our sole discretion, can modify the brief and deliverables, with or without notice to the influencers. Any such modification will be effective immediately. Your continued participation in the campaign means you agree to the change unless you specify your withdrawal.
- By applying to this campaign, I agree to share my personal data with the brand for marketing purposes.
- In the event that I do not complete the campaign WITHOUT a valid reason, I understand that I will get blacklisted for future campaigns.
- I will assume full responsibility for any legal issues that may arise from my use of music in my videos, including any claims of copyright infringement or other intellectual property violations.
- I will keep the post on my social media platform for a minimum of 6 months after the campaign has ended.
Q: Who should I contact if i have any questions?
You can email us at "campaigns@pawjourr.com" and we aim to reply to your email as soon as possible. Please note that we do not work on weekends.
Q: How will i be reimbursed?
We will ask for the stats 7 days after your post has gone live. Once we receive the stats and all is in order, we will credit the money into the wallet. You can then request payment, which we process all requests every Friday.