Pawjourr Marketing Campaign

Managed by Woof Agency
Managed by Woof Agency

Reference ID: #JB00953

Posted on August 18th, 2025

Pawjourr is the leading pet influencer marketplace, connecting pet parents and brands through authentic, engaging content. Built on the belief that every pet has a story worth sharing, we empower pet owners to turn their passion into opportunities — from paid brand collaborations to gifted campaigns — with no minimum follower requirement.
For brands, Pawjourr offers a self-serve platform to discover, recruit, and collaborate with over 30,000 pet creators worldwide. From influencer campaigns to user-generated content, we make pet marketing simple, scalable, and impactful.
Pawjourr Marketing Campaign
Brief
We want to inspire more pet creators to join Pawjourr by showing how real pet parents like you have worked with credible brands — even without a huge following. Your post should highlight your authentic experience with Pawjourr and encourage others to sign up.
1. Content Deliverable
  • Instagram Carousel / Reel Post
  • Pawjourr to be tagged as a collaborator (so the post shows up on both feeds).
2. Content Direction
Cover Slide (Hook):
Choose one of these directions:
  1. “I have less than 10k followers, but my pet and I have worked with so many brands — thanks to Pawjourr.”
  2. “Our journey with Pawjourr so far…”
Middle Slides (Proof):
  • Showcase brands you’ve collaborated with via Pawjourr (logos, product photos, screenshots, or your own content).
  • Keep it authentic — highlight your favorite collab moments.
Slide Before Last (Creator Wins):
  • Add text overlays or captions like:
  • “No minimum followers required”
  • “Paid collabs with pet brands”
  • “Pet-only campaigns”
Final Slide (CTA):
  • "Free to sign up, no exclusivity BS, and get paid fast"
3. Caption Guide
  • Keep it personal and authentic — share your story with Pawjourr.
  • Focus on what you really like about the platform and your pain point.
4. Content references
Content
  • https://app.tryatria.com/ad/igDOdt4aeDbRz
  • https://www.tiktok.com/@juicyjrock/video/7510262592099650847
  • https://www.tiktok.com/@janinelouiseee/video/7518423453754608903?

Task submission deadline: October 30th, 2025

Notes
  • Only showcase campaigns that you have done via Pawjourr.
  • Keep it personal and authentic — share your story with Pawjourr.
  • 1 round of content review needed, just to ensure everything is as per the brief.
  • There is no need to create new content, just use past content footage and showcase your favourite campaign!
Creator Preferences

Creator Types

All

Locations

Malaysia

Platforms

Instagram
小红书

Min Followers Count

1,000

Lifestages

All

Total Creators

10

Earn MYR 100

Key Products to Promote
Pawjourr

Pawjourr

Pawjourr is the leading pet influencer marketplace, connecting pet parents and brands through authentic, engaging content. Built on the belief that every pet has a story worth sharing, we empower pet owners to turn their passion into opportunities — from paid brand collaborations to gifted campaigns — with no minimum follower requirement.

For brands, Pawjourr offers a self-serve platform to discover, recruit, and collaborate with over 30,000 pet creators worldwide. From influencer campaigns to user-generated content, we make pet marketing simple, scalable, and impactful.

Tasks

You are required to choose a total 1 task/s. All influencers are expected to uphold the required tasks. Final submissions are subjected to the client’s approval.

Reel = MYR100

IG Reel (1080 x 1920px)

1 x

IG Reel (1080 x 1920px)

Carousel Post = MYR50

IG Carousel Post

1 x

IG Carousel Post

Terms & Conditions
  • I acknowledge and agree that I participate in the campaign at my own risk and I am solely responsible for any medical issues that may arise as a result.
  • In the event that I withdraw from this campaign, I will have to return the product. If I am unable to do so, I will pay back the full value of it.
  • I confirm that my Instagram account is a business/creator account and I will be able to provide insights for my posts.
  • Pawjourr, at any time, and at our sole discretion, can modify the brief and deliverables, with or without notice to the influencers. Any such modification will be effective immediately. Your continued participation in the campaign means you agree to the change unless you specify your withdrawal.
  • By applying to this campaign, I agree to share my personal data with the brand for marketing purposes.
  • In the event that I do not complete the campaign WITHOUT a valid reason, I understand that I will get blacklisted for future campaigns.
  • I will assume full responsibility for any legal issues that may arise from my use of music in my videos, including any claims of copyright infringement or other intellectual property violations.
  • I will keep the post on my social media platform for a minimum of 6 months after the campaign has ended.