Reference ID: #JB00813
Posted on April 7th, 2025
Pawpaw360 is a pet wellness platform offering expert-backed nutrition and training programs tailored to every dog’s needs. Backed by certified professionals and integrating Mandai Wildlife Group’s extensive expertise in animal welfare, Pawpaw360 empowers pet owners with the tools and knowledge to raise healthier, happier dogs.
Please read:
- Contract Verification: Creators represented by another talent agency are requested to confirm that their contracts permit participation in our campaigns. This is essential to prevent conflicts of interest and ensure all parties' integrity.
- Prioritization of Independent Creators: While we value each of our collaborators, priority will be given to creators not affiliated with any agency for future campaign considerations. This policy is intended to streamline our processes and enhance direct collaborations.

About the brand
- PawPaw360 offers expert-backed, affordable pet wellness plans—covering Nutrition, Training, or both—available for a one-time payment with lifetime access. Each plan includes personalized assessments, expert consultations, and tailored guidance.
- The platform also offers a free Custom Taste Test Kit with every Nutrition Plan purchase, designed to help identify your dog’s preferred proteins.
- Backed by certified professionals like canine nutritionist Sally Barker and animal behaviorist QiAi Chong, and supported by Mandai Wildlife Group’s experience, PawPaw360 empowers owners to raise healthier, happier dogs.
Campaign Objective
- Introduce PawPaw360 as a service (and how they offer a nutritionist plan customized to your dog) in a fun way!
- With the Taste Test kit, you can talk about how you didn't know what your dog's favorite protein was (until now). Your followers can get the kit and guess their dog's favorite protein for just $5 with free delivery!
The ideal creator + Deliverables:
- 10 x SG-based dog influencers
- The owner is open to showing their face in the video
- Please refer to the content brief here
- Deliverable = 1 x IG Reel
Submission Deadline:
- 23 April 2025
Link to Purchase Taste Test Kit:
Application starts from: April 7th, 2025
- Do remember to tag @pawjourr & @pawpaw360sg as collaborators. – GUIDE HERE
- Each creator will receive SGD100 for 1 x IG Reel
Creator Preferences
Creator Types
Locations
Singapore
Platforms
Min Followers Count
1,000
Lifestages
Total Creators
10
Earn SGD 100
Pawpaw360 Taste Test Kit
SGD8
retail value
What your dog gets
- Up to 10 different proteins
- Designed for your dog’s allergies and needs
- Vetted by a certified canine nutritionist
You are required to choose a total 2 task/s. All influencers are expected to uphold the required tasks. Final submissions are subjected to the client’s approval.
IG Reel

1 x
IG Reel (1080 x 1920px)
- I acknowledge and agree that I participate in the campaign at my own risk and I am solely responsible for any medical issues that may arise as a result.
- In the event that I withdraw from this campaign, I will have to return the product. If I am unable to do so, I will pay back the full value of it.
- I confirm that my Instagram account is a business/creator account and I will be able to provide insights for my posts.
- Pawjourr, at any time, and at our sole discretion, can modify the brief and deliverables, with or without notice to the influencers. Any such modification will be effective immediately. Your continued participation in the campaign means you agree to the change unless you specify your withdrawal.
- I will only use music that is either owned by me or that I have obtained appropriate licenses or permission to use.
- By applying to this campaign, I agree to share my personal data with the brand for marketing purposes.
- In the event that I do not complete the campaign WITHOUT a valid reason, I understand that I will get blacklisted for future campaigns.
- I will assume full responsibility for any legal issues that may arise from my use of music in my videos, including any claims of copyright infringement or other intellectual property violations.
- I will keep the post on my social media platform for a minimum of 6 months after the campaign has ended.
- I understand that I might be banned from future campaigns if I were to work directly with the brand within 6 months from the campaign end period.