Pet Lifestyle and You - P.L.A.Y. Campaign

Pet Lifestyle and You - P.L.A.Y.
Pet Lifestyle and You - P.L.A.Y.

Reference ID: #JB00588

Posted on July 9th, 2024

P.L.A.Y. makes quality dog beds with pets, people, and the planet in mind. When we were looking for quality dog beds for our own four-legged friends, we couldn’t find one that fit our lifestyle as modern pet owners, so we made our own.

Please note:

  • This campaign is fully managed by the brand. Pawjourr only provides the platform to host the campaign and is not involved in the execution or communication between parties.
  • In the event of any discrepancies or disagreements, please contact the brand directly.
  • Pawjourr will not be held responsible for any disputes or issues that may arise.
  • As always, exercise caution when sharing personal or sensitive information, and never send money unless you are certain of the source.
Pet Lifestyle and You - P.L.A.Y. Campaign
Brief

P.L.A.Y. is looking for 10 dog influencers to showcase our Enrichment pack on Instagram! This pack includes one EverLick Mat and one ZoomieRex Ball. Please note, this content could be shared on the main Instagram page @petplaysf and you will be given credit as the creator.

Campaign Objective:

  • 10 influencers with min 5k followers, based in the US
  • Post an Instagram Carousel Post or Reel of your pup enjoying and interacting with the Enrichment Pack!
  • You can include one product from the set in each photo or both incorporated into the reel..
  • Make sure your pup and toys are the focus of the photos/video.
  • Please choose color and sizes:
  • ZoomieRex Ball: Small/Large Blue/Green/Orange
  • EverLick Mat: Small Avocado/Large Pineapple

Important Notes:

  • This is a product-only sponsorship campaign.
  • Do not include other competing pet products.
  • Make sure to mention a feature or positive aspect of the toy(s) in the caption!
Creator Preferences

Creator Types

Cat
Dog

Locations

United States

Platforms

Instagram

Min Followers Count

5,000

Lifestages

All

Total Creators

10

Product Sponsorship

Key Products to Promote
ZoomieRex IncrediBall

ZoomieRex IncrediBall

$12.9

retail value

Made in the USA for fun on both land and sea, this floatable toy is the perfect addition to any beach trip or outdoor excursion. Its ability to bounce makes games of fetch even more fun and adds a twist of excitement to every throw, keeping your furry friends on their paws. To cool down from a day full of play, add your pup’s favorite treats to the opening and boom - you’ve turned it into a tasty enrichment toy!


For even more fun during P.L.A.Y. time, recruit our InfiniDisc and FantasTug toys to the team!

  • Made in the USA
  • Available in two sizes; small and large
  • Constructed from our buoyant and durable ZoomieRexTM material
  • Floatable
  • Dishwasher Safe
  • Certified non-toxic and FDA Food Grade Compliant
  • All of our toys meet the same strict quality standards for manufacturing infant and children products. Meet requirements for EN71 – Part 1, 2, 3 & 9 (EU), ASTM F963 (US) toy safety standards and REACH - SVHC
ZoomieRex EverLick Mat

ZoomieRex EverLick Mat

$14.9

retail value

Our USA-made EverLick mat is designed to keep your dogs and cats busy and self-entertained all while uniquely serving them delicious treats. Directly spread your pet’s favorite soft foods, purees, treats or supplements and make mealtime more like playtime!

  • Made in the USAAvailable in two sizes; small (6.5"x 6.5" x 0.3") and large (8.5" x 8.5" x 0.3")
  • Encourages natural feeding and improves oral health
  • Keeps your pet mentally and physically stimulated
  • Alleviates boredom, stress and anxiety
  • Dishwasher Safe
  • Certified non-toxic and FDA Food Grade Compliant
  • All of our toys meet the same strict quality standards for manufacturing infant and children products.
  • Meet requirements for EN71 – Part 1, 2, 3 & 9 (EU), ASTM F963 (US) toy safety standards and REACH - SVHC
Tasks

You are required to choose a total 1 task/s. All influencers are expected to uphold the required tasks. Final submissions are subjected to the client’s approval.

Enrichment Pack: IG Reel or Carousel Post

IG Reel (1080 x 1920px)

1 x

IG Reel (1080 x 1920px)

Terms & Conditions
  • I understand that I might be banned from future campaigns if I were to work directly with the brand within 6 months from the campaign end period.
  • I acknowledge and agree that I participate in the campaign at my own risk and I am solely responsible for any medical issues that may arise as a result.
  • In the event that I withdraw from this campaign, I will have to return the product. If I am unable to do so, I will pay back the full value of it.
  • I confirm that my Instagram account is a business/creator account and I will be able to provide insights for my posts.
  • Pawjourr, at any time, and at our sole discretion, can modify the brief and deliverables, with or without notice to the influencers. Any such modification will be effective immediately. Your continued participation in the campaign means you agree to the change unless you specify your withdrawal.
  • By applying to this campaign, I agree to share my personal data with the brand for marketing purposes.
  • In the event that I do not complete the campaign WITHOUT a valid reason, I understand that I will get blacklisted for future campaigns.
  • I will assume full responsibility for any legal issues that may arise from my use of music in my videos, including any claims of copyright infringement or other intellectual property violations.
  • I will keep the post on my social media platform for a minimum of 6 months after the campaign has ended.